Posts Written OnMarch 21, 2011

Who is Brian Sedgwick and How Well Do New York Wineries Respond to Email Inquiries?

By Lenn Thompson, Executive Editor For a significant portion of their potential customer base, a winery's website is the first point of contact and communication. It's the front lines in the battle for mind share and dollars. Most New York wineries have websites nowadays — even if many are painfully out of date — but how well do wineries monitor leads and inquiries that come in via their website or email? We wanted to find out. So, over the last six to eight weeks, more than 170 New York wineries — across the Erie, Finger Lakes, Hudson Valley, Long Island…

Roanoke Vineyards Hosts its Own “March Madness”

By Lenn Thompson, Executive Editor Photos courtesy of North Fork Patch and Roanoke Vineyards With events like The Judgment of Riverhead and its "Smackdown" series, Roanoke Vineyards has been putting on some of the North Fork's more interesting winery events for a while now. These are events that are easy to appreciate and enjoy — for both the creativity behind them and the fact that they aren't all about Roanoke Vineyards wines. On Saturday, sixteen local wine lovers — including fellow bloggers/journalists — Henry Powderly and Michael Gorton — competed in the "March Madness Smackdown Tournament" a bracket-style blind taste-off…