Finger Lakes winemaker Vinny Aliperti is taking on Shakespeare, whether he knows it or not. It was The Bard who famously wrote, in Romeo & Juliet, “A rose by any other name would smell as sweet.” It was his typically poetic way of saying that what we call something doesn’t matter; the content of that thing is what matters. Maybe not. Maybe a name matters enough to affect public perception. Aliperti finds that to be true with rosé. Some Finger Lakes wineries have seen steady growth in sales and production of rosé, while others have stagnated. Some of that stagnation…
Rosé Means Dry? In the Finger Lakes, a New Idea Gains Momentum
