Posts Written OnOctober 12, 2012

Why Cider Week Matters

Cider Week NY kicks off today (well, to be more accurate: Cider 10 Days kicks off).  Throughout New York City and the Hudson Valley, hundreds of participating restaurants and bars will begin pouring with a vengeance.  In my eyes, this couldn’t happen at a more crucial time.  The cider revolution is in its nascency.  And already its in danger of losing its soul. Although cider is a niche market in the U.S, sales rose 23% last year.  This is huge.  And there is an interesting comparison here–what began 20 years ago in the craft beer world, is now happening in…